Two renowned brands, Doodles and Crocs, are making waves in the fashion and tech industry. They’ve collaborated to craft an exclusive range that combines traditional footwear fashion with the futuristic technology of Web3.
The Doodles x Crocs Line-Up:
At the forefront of this unique partnership are the Doodles x Crocs Classic Clogs, coupled with distinct Jibbitz charms, conceived by the brilliant Burnt Toast, Doodles’ co-founder. As if these trendy clogs weren’t enough, purchasers will receive a redeemable “Crocs Box” digital collectible, enriching their Web3 experience.
An Organic Collaboration:
Julian Holguin, the CEO of Doodles, encapsulated the spirit of this partnership, stating, “We’re beyond excited to announce our collaboration with Crocs. Partnerships rarely get more organic than this one. Our unique style and characters lend themselves so well to the Crocs brand and footwear.“
Merging Two Realms:
This initiative is not merely about footwear. It’s an emblem of Doodles’ mission to mainstream Web3. The company is dedicated to providing limited-edition products to its devoted community. With every Doodles x Crocs Classic Clog Bundle purchase, buyers will unlock a Crocs Box digital collectible. This key opens the door to 2 Doodles Wearables and a Beta Pass, which provides early access to Doodles’ Stoodio. Here, enthusiasts can customize their Doodles avatars with the freshest Crocs wearables. The excitement doesn’t stop there – these wearables come in varied rarity levels, each sketched by Doodles’ talented creative team.
Heidi Cooley, Senior Vice President and Chief Marketing Officer of Crocs, highlighted the collaboration’s essence, saying, “Together, we’re offering a unique collection that draws on our collective innovation and devoted fanbases that bridge the physical and digital worlds.“
Exclusive Launch Details:
The much-anticipated Doodles x Crocs Collection is set to go live on the doodles.app platform on August 29. However, those lucky enough to hold Doodles’ Original Collection digital collectibles will enjoy exclusive access a day earlier, on August 28. To sweeten the deal, Doodles holders can snag this exclusive at a discounted price of $99, while non-holders will need to shell out $120.
This collaboration is more than just a business move. It’s an intersection of communities, technology, and fashion. For Crocs, it marks an audacious step in the Web3 space, breaking traditional limits. For Doodles, it’s a highway to mainstream prominence.
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